One Plus is about to launch its TV in July 2020, and customers cannot wait. One Plus came out as a luxury brand competing with apple and high-end Samsung products. The firm rose to fame all of the sudden about two to three years ago. It’s unique selling point being that it provides high-quality User Interface, almost the likes of Apple, but comes with the newest technologies, supports high power apps, and runs on strong processors. It makes their phones technically advanced, with prices relatively lower than Apple, yet the customer does not have to compromise on the User Experience or Interface front.
One Plus is now stepping into the TV industry with its first launch of smart TVs at the beginning of July. The expected date is July 2, when the portfolio for their premium smart TV series will be revealed. Sources report that the TVs will be supposedly thinner than the eight series that they have recently launched in handsets. The price of the TVs in this portfolio will start from less than Rs.20,000, which is attracting a lot of potential buyers with lower budgets but higher demands and expectations for this premium series by One Plus.
Pete Lau, CEO of Chinese premium handset makers, One Plus, revealed in his recent interview that the main objective of this series was to create and deliver to the customers a “burdenless design,” he went ahead and set forth a few features of their premium TVs. Lau talked about the almost 90-degree corners that the TV will sport, which is not common in most brands where they offer rounded corners. He said that to achieve these 90 degrees, they used a special aluminum alloy and used a single line of metal for the top, left, and right corners instead of using three different pieces as most other companies do.
Since many customers were quite impressed with the Q1 series of smart TVs they launched last year, the company has paid attention to detail in this series, especially with its design. They have used a stainless steel composite panel in the upper part of the TV, which is thin but, at the same time, very strong, and it helps in achieving that 6.9mm thickness as well. In the bottom part, they have employed a premium carbon fiber pattern similar to what they introduced in their Q1 series.
They have also paid attention to designing a fully immersive screen rather than only focusing on its exterior designs, Lao added. Last week in an interview, Lau had also touched upon the amount of work that they have put into building a superior viewing experience in this mid-range series. He has also disclosed that the screen will constitute tiny bezels with a 95 percent screen to body ratio. Previously, including bezels was out of the design structure. Instead, the TV was supposed to have a vibrant cinematic display with a 93 percent DCI-P3 color gamut and Dolby vision support giving an overall immersive display.